Cash In
Earners are no stranger to money anxiety. But banking with Cash App can help ease worries about fees, overdrafting, and how much their money is growing. Let’s highlight relatable moments of money anxiety and financial stress, demonstrating how banking with Cash App helps you unlock opportunities and Cash In on the moment.
Role: ACD
ECD: Luke Martin
Copywriter: Kari Keller,
CD: Kenia Perez, Heather Brodie
Producer: James Chang, Matt Van Druza
Director: Ramy Youssef, Ben Dean
Brand films: Shift brand perception through relatable storytelling
Product films: Show & explain how Cash App’s features are functional tools that help you Cash In on opportunities as they arise.
Hero Film
Overdraft protection
No ATM fees
APY
Afterpay